Luxy Hair’s beauty eCommerce transformation

In this case study, you’ll learn how to:

  • Increase eCommerce order value by 136%
  • Overcome eCommerce purchase hesitations
  • Replicate in-store personalization online
  • Use customer feedback to broaden audience reach

 

eCommerce presents a unique challenge for retailers.

Modern customers are at a crossroads. They love the convenience of eCommerce shopping, but crave the 1-to-1 personal connection from shopping in-store. This challenge is particularly prevalent in high-touch industries, like beauty and cosmetics.

So, how do retailers really connect with their online shoppers?

Read the full case study to see how Luxy Hair does it.

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Traditional eCommerce often falls short in providing the personalized guidance and expert advice customers crave. The challenge is clear: How can Luxy Hair bridge the gap between a static online store and the dynamic, personalized experience of a salon?