Why your omnichannel retail strategy needs a human anchor A customer browses online, finds what they’re looking for, and books an appointment to see it in store. When they walk in, the process starts all over again. This is the...
How to empower your associates to stop “doing” and start selling The most brilliant CRM strategy in the world is only as good as the person who uses it. In retail, those people are your store associates. But there is...